When you run a financial blog as we do, there are mainly four ways to make money:

a) Sponsoring companies. It is probably the worse thing we could do to our readers. This would mean favoriting this company or stocks not based on the actual value we see on it but purely because they are paying us to do so. We would never do this, and this is a big NO-NO for our blog.

b) Banner and ads: This has never been our thing. Popups ads or forcing someone to watch a video are very annoying things, and – in our opinion – they would minimize the seriousness of the information we present. 

c) Affiliate links: Although this is a more legit way to earn than sponsoring companies (presented on point a), this works similarly. Affiliate links are common on financial blogs; however, just because others use them doesn’t mean we have to use them. On these sites, bad companies that invest heavily in affiliate marketing promising lucrative commission earnings are presented as “best companies” to readers. On the other side of the equation, good companies that don’t have an affiliate program are not even showing on that list because of affiliate marketing.

d) Membership-based: This monetarization method involves having a site section open only for paid members. This is against our vision of providing free access to information for all investors.

Rather than profit in the short term by applying one of these monetarization methods, in Best Stocks, we believe that financial information should be free and 100% “no-distort.” We believe that we will gain readers’ trust by doing this, and that is the key to Best Stocks’s growth and success.