Human beings come across millions of germs at every instance; they are always around us, ranging from the doorknobs to lift buttons and the remote controllers as well. People were ignoring their presence for the past several decades. However, the current pandemic has opened everyone’s eyes, and people are now becoming more aware of their surroundings.
After spending several months in a state of fear due to the spread of covid-19, people have now become more careful about their routine care habits. Although medical health professionals are working hard on the vaccine and other possible treatments for covid-19, the main recommendation from experts is to use hand sanitizers more often to get rid of germs.
On one side, where all other businesses suffered negatively during a pandemic, the hand sanitizer market experienced considerable growth. Stats even reveal that the global hand sanitizer market is expected to grow further to cross the mark of $13 billion by the end of 2027. There is no doubt to say that demands for hand sanitizers are increasing with each passing day; surprisingly, there is no super-premium personal hand sanitization bottle available in the market. Several existing brands in the market have launched their hand sanitizer products into the market, but none of them focused on the packaging.
UBDI: The Brand Story
UBDI may be a new name in the market, but the company has arrived with a solid development plan to serve the extensive audience in the market. The company is based at Imperial College London incubator, and their startup is inspired by the idea is designing a sought-after and luxurious hand sanitizer bottle that could serve the demands of luxury seekers in the world. As the global market for hand sanitizers is expanding, UBDI’s goal is to design ultra-premium personal hand sanitizer bottles with gold plated finish. This bottle has several advantages over traditional packages; it appears more like a high-end accessory with the compatibility of getting refilled by any safe to use hand sanitizer in the market.
They have already partnered with many top-rated business houses and experts from different corners of the world to bring their new super-premium hand sanitizer bottle to the market. They are ready with the product design idea, appeal, and go-to-market strategy as well. The initial responses have been collected from the audience, and after receiving positive feedback from people, the company is now ready to launch its modern, luxurious, super-premium hand sanitizer bottle on the global level.
Product Features and Design Experts:
UBDI is the world’s first brand to offer an ultra-premium personal hand sanitizer bottle. The bottle design is inspired by Art Deco, and it is registered in the UK and the EU with UBDI trademark. The name UBDI is mainly taken from the Arabic dictionary, which means eternal; however, the logo printed on the bottle is inspired by the Kufic calligraphy.
As the company is dedicated to serving the luxury lover population of the current generation, they have already partnered with a famous gold-plating specialist Goldgenie to create a gold-plated edition of the premium sanitizer bottle. The first most lot of these gold-plated bottles was launched in Dubai and London with a GBP of 1000 each. With this mark, the company has registered its name to become the first company to sell the most expensive gold-plated hand sanitizer bottle in the entire world. Other than this, the company is also expected to launch the limited edition, bottles gold-plated by Goldgenie with unique Non-Fungible Token that can be auctioned off at a later stage. This hand sanitizer is recognized as the top-rated luxury accessories and the biggest competitor to existing gold-plated mobile phones in the market.
This ultimate product design is led by the experienced hands of Przemek de Skuba Skwirczynski, an expert-designer of luxury accessories. Przemek is actively working in the London business industry with cross-regional teams and third-party experts.
Market Analysis and Revenue Model
Market analysis shows that the luxury hand sanitizer market is growing with each passing day. As people have become aware of health hygiene and safety procedures, they are looking for some luxury accessories for their routine needs. UBDI hand sanitizer bottle is expected to influence the audience in the Millennials community. The global market for hand sanitizers is expected to grow up to $257.26 billion at the global level, and it is observed that 67% of people are interested in spending on luxury accessories.
The professionals at UBDI have already launched this product in the global market and collected feedback from the target audience. The outcomes are very positive as people are finding these limited-edition gold-plated hand sanitizer bottles very useful to meet their personalized needs. The youngsters, as well as established professionals, are investing in these products to show off their unique style and to enjoy a celebrity-style lifestyle.
The in-house activities for this product design focus on concept creation, marketing, sales, online presence, and accounting only. However, some aspects of sales, marketing, along with the ultimate finish of the product, are handled by external partner Goldgenie. The company believes in top-quality outsourcing services to lead a solid brand impression in the market. They have performed an in-depth market analysis about competitor products and have designed a personalized marketing strategy to build credibility in the market. The successful launch of the development plan is expected to bring considerable profits to the company in the long run. The company is currently inviting NFT experts willing to work with UBDI for promoting NFT acutions.