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Last update: Aug 27, 2026, 5:10 PM ET
Hormel Foods Corporation
$21.28 10.27% today
After Hours

Why Hormel Foods Corporation (HRL) stock moved

Updated Aug 27, 2026

Hormel Foods Corporation (HRL) shares tumbled 10.3% to $21.28 as of August 27, 2026, a sharp decline from the prior close of $23.71. BestStocks flagged the session as a major change for HRL. Below, we break down what changed for HRL, why it matters for investors, how the stock reacted, and the catalysts on the calendar.

What happened

HRL fell 10.3% to $21.27

Hormel Foods reported fiscal third-quarter 2026 earnings with soft volumes across key segments and a weaker-than-expected quarter, prompting investors to reassess the company's near-term trajectory. Despite narrowing adjusted diluted EPS guidance to $1.45–$1.51, the market penalized the stock for tempered full-year sales outlook and volume headwinds (Motley Fool, Seeking Alpha). HRL fell 8.79% intraday to $21.63, on volume 6.13x the historical average for this stage of the session, reflecting broad sell pressure in packaged foods. Monitor Hormel's next earnings report (expected August 27, 2026) for evidence of volume recovery and any commentary on commodity cost pressures and consumer demand trends in packaged meats.

This summary describes the catalyst and move as first detected on Aug 27, 2026, 11:04 AM EDT; the stock has continued trading since, so the current price and percentage move (shown above) may be larger or smaller than the figures here.
ValuationMedium confidence
Rel. volume
3.9×
Extreme
Vs peers
No comparable peers
Market cap
$11.7B
New York Stock Exchange
Analyst target
$24
+14.4% vs price
Price chart
Jul 27 – Aug 27
VFEEEEEE$21$24$26Jul 27Aug 4Aug 12Aug 19Aug 27
E earnings
F filing
A analyst
V/N other
click a marker to highlight
Change events — click to jump to details

What it means for Hormel Foods Corporation investors

For Hormel Foods Corporation investors, the recent signals add up to a bearish shift. Weighing against that: Material negative event; Sharp 10.3% decline — elevated risk. Wall Street's consensus price target sits at $24.33, implying +14.4% upside from $21.28. BestStocks rates the overall signal quality medium (75/100). With earnings roughly 98 days out, the next report is the most likely near-term test of the move.

HRL price reaction

HRL last traded at $21.28, down $2.44 (-10.27%) from the previous close of $23.71. The session traded on 3.9× average volume (extreme), so the move carried above-average conviction. Over the past month the stock has ranged between $21.28 and $26.05, and it currently sits about 0% of the way up that band.

Bullish and bearish analyst opinions on Hormel Foods Corporation (HRL)

Latest catalysta bearish counterpoint
The latest catalyst — a materially negative development — a bearish counterpoint that challenges the prevailing bullish analyst view.

The consensus analyst price target on Hormel Foods Corporation (HRL) is $24.33, 14.4% above the recent $21.28. Over the past 90 days analysts logged 0 upgrades, 6 maintains, and 0 downgrades. Here is how the bullish and bearish cases on HRL line up.

The bullish case

  • Wall Street's consensus price target of $24.33 implies +14.4% upside from $21.28.
  • The Street's most bullish target is $26.00 (+22.2%).

The bearish case

  • Material negative event.
  • Sharp 10.3% decline — elevated risk.
  • High volume 3.9x on decline — distribution signal.
  • Hormel Foods Corporation (HRL) moved -2.88% from $25.00 to $24.28 on 2026-07-06.
Bull vs bear balanceBearish Shift
BearishNeutralBullish

Weighing both sides, BestStocks' composite read of recent signals is bearish, as the bull-versus-bear meter above shows. This is an educational summary of the bull and bear case, not investment advice.

Analyst price targets and ratings are FMP consensus figures as of Aug 27, 2026; other aggregators may differ. High and low targets show the range of estimates, not forecasts.

Analyst expectations
Consensus target: $24+14.4%
= 6 maintains
JP Morgan maintained Neutral · 2026-08-14
SEC filings watch
8-K2026-07-28
Material event — review for impact
high
8-K2026-06-12
Material event — review for impact
high
8-K2026-05-28
Material event — review for impact
high
10-Q2026-05-28
Quarterly financial results
medium
Peer context
HRL-10.3%

Previous notable changes for HRL

Material / Earnings2026-08-26-0.3%
Hormel Foods Corporation (HRL) moved −0.63% from $23.84 to $23.69 on 2026-08-26, hitting a new 30-day low on elevated volume (2.3× the 5-day average). We checked news, analyst updates, SEC filings, and corporate actions — no company-specific catalyst was found.
Material / Earnings2026-08-25-1.3%
Hormel Foods Corporation (HRL) moved -0.40% from $23.88 to $23.78 on 2026-08-25. We checked news, earnings announcements, analyst updates, filings, and corporate actions — no company-specific catalyst was found. The move coincided with HRL reaching a new 30-day low, though volume remained near its 5-day average.
Material / Earnings2026-08-21-0.8%
Hormel Foods Corporation (HRL) moved -1.04% from $24.14 to $23.89 on 2026-08-21. We checked news, analyst updates, SEC filings, and corporate actions — no company-specific catalyst was found. The move coincided with HRL reaching a new 30-day low on below-average volume (0.6x the 5-day average).
Material / Earnings2026-08-17-2.1%
Hormel Foods Corporation (HRL) moved −1.31% from $24.35 to $24.03 on 2026-08-17. We checked news, earnings announcements, analyst updates, SEC filings, and corporate actions — no company-specific catalyst was found. The decline coincided with HRL reaching a new 30-day low; volume was near its 5-day average.

In-depth HRL event analyses

Permanent, dated analyses of HRL's most significant sessions.
Upcoming catalysts & outlook
Next earnings
2026-12-03 (est.)
in 98 days
Thesis shift
Bearish Shift
bearish signal
Risk level
Medium
from change events

Frequently asked questions about HRL

Why did Hormel Foods Corporation (HRL) stock move?

HRL tumbled 10.3% to $21.28. The move coincided with the context summarized above, though no single company-specific catalyst was independently confirmed.

How much did HRL stock fall?

HRL lost 10.27% ($2.44) versus the prior close of $23.71, last trading at $21.28 on 3.9× average volume.

When is Hormel Foods Corporation's next earnings date?

HRL's next earnings report is estimated for 2026-12-03 — about 98 days away.

What is the analyst price target for HRL?

The consensus analyst price target for HRL is $24.33, about 14.4% above the current $21.28. Over the past 90 days, analysts recorded 0 upgrades, 6 maintains, and 0 downgrades.

How BestStocks tracks HRL

This page is generated automatically by BestStocks' change-detection system after its price and volume cleared HRL-specific materiality thresholds, triggering an evidence check. It draws on 11 tracked change events for HRL, cross-checked against the data sources listed below. Price, volume, and market-capitalization figures are the live intraday quote as of August 27, 2026 and refresh as new information is detected; for companies with multiple share classes, market-cap figures can differ by data source. Analyst price targets and ratings are FMP consensus. This is an educational summary of what changed and why — not personalized investment advice.

Data sources
FMP real-time & historical price dataSEC EDGAR filingsFMP earnings & estimatesAnalyst ratings & price targets (FMP)Earnings calendar (FMP)
Educational research tool — not personalized investment advice. Data may be delayed.