Netflix, Inc. (NFLX) shares fell 0.9% to $81.46 as of August 27, 2026, a slight decline from the prior close of $82.23. BestStocks flagged the session as a major change for NFLX. Below, we break down what changed for NFLX, why it matters for investors, how the stock reacted, and the catalysts on the calendar.
What happened
NFLX fell 0.9% to $81.46
NFLX fell 0.9% in its latest session, moving from $82.23 to $81.46.
ActivityWeak confidence
Rel. volume
0.6×
Below Avg
Vs peers
—
No comparable peers
Market cap
$339.2B
NASDAQ Global Select
Analyst target
$92
+12.7% vs price
Price chart
Jul 27 – Aug 27
E earnings
F filing
A analyst
V/N other
click a marker to highlight
Change events — click to jump to details
What it means for Netflix, Inc. investors
For Netflix, Inc. investors, the recent signals add up to a bearish shift. On the constructive side: Positive price momentum; Positive price momentum. Weighing against that: Negative session, down 0.9%; Netflix reported Q3 revenue and EPS guidance below Wall Street forecasts, signaling the slowest revenue growth since Q3 2023, per CNBC and Reuters. Wall Street's consensus price target sits at $91.82, implying +12.7% upside from $81.46. Over the past 90 days analysts logged 0 upgrades and 1 downgrade. BestStocks rates the overall signal quality weak (34/100). With earnings roughly 54 days out, the next report is the most likely near-term test of the move.
NFLX price reaction
NFLX last traded at $81.46, down $0.77 (-0.94%) from the previous close of $82.23. The session traded on 0.6× average volume (below avg), so participation was unremarkable. Over the past month the stock has ranged between $70.40 and $82.23, and it currently sits about 93% of the way up that band.
Bullish and bearish analyst opinions on Netflix, Inc. (NFLX)
The consensus analyst price target on Netflix, Inc. (NFLX) is $91.82, 12.7% above the recent $81.46. Over the past 90 days analysts logged 0 upgrades, 25 maintains, and 1 downgrade. Here is how the bullish and bearish cases on NFLX line up.
▲ The bullish case
+Wall Street's consensus price target of $91.82 implies +12.7% upside from $81.46.
+The Street's most bullish target is $119.00 (+46.1%).
+Positive price momentum.
▼ The bearish case
−The most bearish analyst target is $75.00 (-7.9%).
−1 analyst downgrade in the past 90 days, most recently KGI Securities to Neutral (2026-07-17).
−Negative session, down 0.9%.
−Netflix reported Q3 revenue and EPS guidance below Wall Street forecasts, signaling the slowest revenue growth since Q3 2023, per CNBC and Reuters.
−Netflix, Inc. (NFLX) moved -2.78% from $75.47 to $73.37 on 2026-07-10.
Bull vs bear balanceBearish Shift
BearishNeutralBullish
Weighing both sides, BestStocks' composite read of recent signals is bearish, as the bull-versus-bear meter above shows. This is an educational summary of the bull and bear case, not investment advice.
Analyst price targets and ratings are FMP consensus figures as of Aug 27, 2026; other aggregators may differ. High and low targets show the range of estimates, not forecasts.
Netflix gained 3.21% to $80.27, likely reflecting renewed investor interest in the company's expanding ad business. Zacks noted on 2026-08-19 that Netflix's ad segment is scaling rapidly with billions in revenue targeted, driven by live programming and new ad tools. The move occurred on volume 43% above the session's expected average, suggesting institutional participation.
Netflix rose 3.78% to $78.89 following Pershing Square Capital Management's disclosure of a new 3.15 million-share stake (4.9% portfolio allocation), with billionaire Bill Ackman stating the company has "won the streaming wars." The activist investor's re-entry reverses a 2022 exit and signals confidence in the stock at current valuations, coinciding with momentum in Netflix's ad-tier growth—upfront advertising commitments nearly doubled year-over-year—and ongoing share buybacks. Volume of 11.1 million shares ran 1.27x the time-adjusted average.
Netflix stock rose 2.82% to $76.30, driven by Bill Ackman's Pershing Square Capital Management disclosing a major new 3.15 million share stake (valued ~$2.1 billion) on August 13, 2026, alongside momentum from the company wrapping up 2026-2027 upfront ad sales with commitments nearly doubling year-over-year toward its $3 billion ad revenue target (investing.com, finance.yahoo.com). The move reflects institutional confidence following a period of relative underperformance and the company's attractive forward valuation relative to free cash flow generation.
Netflix recovered +2.13% to $75.72 as investors reassess the stock following a heavy post-earnings sell-off in mid-July after Q2 results missed revenue consensus and Q3 guidance disappointed, according to the web catalyst. Selective buying has emerged on valuation and confidence in the expanding ad-supported tier scaling toward $3 billion in ad revenue. Volume remains below average at 0.54x expected for this point in the session.
Filings2026-07-30-0.6%
Netflix, Inc. (NFLX) filed a new 8-K on July 30, 2026. The filing contents were not disclosed in available data.
News2026-07-30-0.6%
Netflix shares fell to 52-week lows following disappointing Q2 earnings results.
Filings2026-07-22-0.2%
Netflix, Inc. (NFLX) filed an 8-K on July 22, 2026. The audit identified the filing date but did not retrieve the specific content or disclosures within the 8-K.
Activity2026-07-20-2.0%
Netflix, Inc. (NFLX) moved −1.96% from $68.95 to $67.60 on 2026-07-20. We checked news, earnings, analyst updates, SEC filings, and corporate actions — no company-specific catalyst was found. The move appears to be technical: NFLX reached a new 30-day low, with volume near its 5-day average.
Upcoming catalysts & outlook
Next earnings
2026-10-20 (est.)
in 54 days
Earnings Release
2026-10-20
High impact
Thesis shift
Bearish Shift
bearish signal
Risk level
High
from change events
Frequently asked questions about NFLX
Why did Netflix, Inc. (NFLX) stock move?
NFLX fell 0.9% to $81.46. No single company-specific catalyst was confirmed during the move window, and it looks technical.
How much did NFLX stock fall?
NFLX lost 0.94% ($0.77) versus the prior close of $82.23, last trading at $81.46 on 0.6× average volume.
When is Netflix, Inc.'s next earnings date?
NFLX's next earnings report is estimated for 2026-10-20 — about 54 days away.
What is the analyst price target for NFLX?
The consensus analyst price target for NFLX is $91.82, about 12.7% above the current $81.46. Over the past 90 days, analysts recorded 0 upgrades, 25 maintains, and 1 downgrade.
How BestStocks tracks NFLX
This page is generated automatically by BestStocks' change-detection system after its price and volume cleared NFLX-specific materiality thresholds, triggering an evidence check. It draws on 20 tracked change events for NFLX, cross-checked against the data sources listed below. Price, volume, and market-capitalization figures are the live intraday quote as of August 27, 2026 and refresh as new information is detected; for companies with multiple share classes, market-cap figures can differ by data source. Analyst price targets and ratings are FMP consensus. This is an educational summary of what changed and why — not personalized investment advice.