Market Perform from Outperform, analyst John Kernan slashed his price objective for Under Armour (UAA) shares by $3 to $10. Because “the sector’s inventory situation is projected to worsen further based on our supply-chain inspections,” and because “the brand momentum has diminished compared to peers,” the action has been made, according to him.
He contends that the corporation may have difficulty reaccelerating growth as a result of this.
On a three-year (pre-pandemic) compound annual growth rate of 17 percent in March and 10 percent in April, “the fastest rates in almost a decade” were recorded, according to Kernan.
Companies like Under Armour might face a challenge as a result. Under Armour’s recent promotional activities suggests to Kernan that the company’s price power is limited in several important areas of its business.
In addition, given the increasingly difficult economic environment, Kernan feels that Under Armour’s outlook implies a reacceleration of sales, which is less plausible. As a result, the company’s prediction may have to be lowered even more.
Under Armour’s stock has fallen 57% since the beginning of the year, ending at $9.13 in recent trading.
Even while it’s down from above $30 by the end of 2021, the number of positive experts has climbed, from only a third a year ago.
Recent events, including the company’s unexpected loss and its CEO’s resignation, have raised the most concerns. Under Armour’s stock had one of the worst performances in May because of these factors, even though said the business seems to be making significant headway in its comeback.
